The Delta Zeta brochure captures the impact of sorority membership through a 12-page saddle-stitched design. It serves as both a recruitment tool and a celebration of sisterhood, designed to resonate with people interested in joining a sisterhood. Through research on deltazeta.org and interviews with current sisters, the brochure covers six areas: sisterhood, philanthropy, leadership, events, academics, and connections. The design employs a layout that shows what being a member of Delta Zeta is like. The color palette embraces the sorority’s official colors, with pink and green serving as primary elements. Key information receives emphasis through strategic use of the brighter pink and light green tones, creating clear visual hierarchy throughout the piece.